• Improvement of the work of electronic media on the domestic market and introduction of world standards in their way of work.
• Creation of a legal framework and aiding regulation of the media sphere in order to enable the stations of quality in terms of equipment and programme to function on the market.
• Involvement in the contemporary world trends in media industry.

PROFESSIONALIZATION OF MEDIA

Adopting the highest standards through education of journalists, technicians, managers and marketing agents.
Regarding ethical norms, ANEM has started working on a code, and the goal is that this code be accepted not only by members of the Association, but by all electronic media and applied in everyday work.

LEGALIZATION

Efforts in preparing the law regarding media (broadcasting, public information, advertising...) as the pre-condition for equal broadcast conditions.

LEGAL HELP

Until conditions for equal treatment of all media in Serbia are created and until a non-written division to politically appropriate, i.e. privileged and unprivileged, that is unwanted media exists, ANEM will provide help to its stations in solving their problems through its network of lawyers.

TECHNICAL SUPPORT

ANEM will help its stations in acquiring the highest quality technical equipment, which does not necessarily mean the most expensive equipment, and help them follow the world trends regarding it.

COMERCIALIZATION

Goal is that stations become profitable, respecting professional and educational standards without losing the quality of programme.